You are here

Arts Events Office Services

For Faculty and Student Directors / Producers in the UCSC Division of the Arts

Audience Management, Customer Service

The staff of the Arts Events Office manages a crew of student ushers and house managers who are trained to work at most performances and public presentations presented by the departments of the Arts Division. Venues include: the Music Center Recital Hall; the Theater Arts Mainstage, Second Stage, and Experimental Theater; and the Dark Lab in the Digital Arts Research Center building. We also coordinate with UCSC Parking Services (TAPS).

The Arts Events Office house management crew will:

  • Provide assistance to audience members
  • Manage audience admission to the venue
  • Observe and enforce campus and state safety regulations
  • Coordinate opening and closing of the venue with the event stage manager or production manager
  • Thoughtfully admit late arrivals to limit disruption to presenters, performers, and other audience members.
  • Coordinate with ticketing staff and parking services as needed

Ticketing Sales

Ticketing for Arts Division events is handled by the Arts Events Office as of Fall 2016. To request ticketing services for your Arts Division event, please contact us at least 10 weeks in advance of your event.

To purchase tickets, please create a user account at

More information here.

Promoting Your Event

Meet with AEO staff at least 8–10 weeks in advance of your event to confirm your promotion budget and to confirm strategies and deadlines. If you have a budget for paid advertising, we recommend short radio spots and web advertising, as they both offer repeated messaging for a reasonable cost. Repeated messages allow many people to hear/see your image or title multiple times. Which is what you want.

Printed Materials

Please submit all requested materials by the agreed upon deadlines. Allow time for your team to review, edit, and approve all content BEFORE you submit it. Once you submit the content, that's what will be printed (aside from small corrections and teensy revisions).

- Program booklet or playbill: edited and approved content is typically due 6 weeks before your event. This allows for circulation of 2 drafts and time for printing and delivery.
- Posters or flyers: in order to have your flyer in hand with enough time to distribute and post it, you'll need to submit edited content and an approved image no later than 8 weeks before your event. Otherwise, you will end up with a stack of flyers in your car or on your desk 4 days before your lecture or performance. And no one will know about your event. And it will be sad.

Who Pays for These Services?

Services offered by the staff of the AEO are generally provided free of charge to Arts Division departmental events.

We will charge your event for all products or services that we order on your behalf, including:
- printing
- advertising
- house crew
- ticketing crew
- barn sign painting